Owning Our Desires


Colorful detail of fine art print from the Twinki-Winki Glorious Misfits wall decor series in version Pika.

me so wanni twinki-winki
me so happi twinki-winki
me so butiful
you so butiful


While writing a book, I decided on the name for my brand. There I was writing the chapter where the kids in my story have this pivotal moment. Ya see it’s when they get all happy and sing the “Twinki-Winki” song together. And that’s when I realized that this moment was the whole point of my book. Yeah, that’s when the sparks went off.

In the story, the song is first sung by Pika, a little circus bird with big dreams. And because Pika speaks in funny broken English, instead of saying “I want to twinkle,” she says “me so wanni twinki-winki.” So it’s her way of saying that she wants to shine like a star. And this was the spark for my brand.

Twinki-Winki is all about giving yourself permission to shine.

What do you really want?

When was the last time you answered this question? And did it take a little introspection or did you rattle off a long list of desires? For those of us who draw a blank, have we stopped dreaming? Do we not want anything?

Do we not know how to dream anymore?

Maybe what’s going on is that somewhere along the way we’ve decided it’s easier to not have big dreams. Because that way you won’t get crushed by the disappointment if your dream doesn’t come true.

Or maybe what’s happening is that we don’t allow ourselves to dream anymore because what we want seems so out of reach and impossible. We’ve decided that it’s not for us to have.

Alex Mitchell surrounded by a heap of clothes, going through her wardrobe figuring out her personal style.
Self-worth is tied to everything we think, say, and do.

So what does our capacity to dream say about how worthy we feel?

Well, if having big dreams and desires feels like something we need to earn, then we’re in trouble. Because that would mean that the more you desire something, the more you need to work to deserve it.

Not only are you already worthy of all you desire, but your sole purpose here is to dream and desire. Because the act of dreaming and desiring is how we expand. And expansion is what we feel and do when we love being alive.

It’s owning our desires that enables us to show up for ourselves.

What we desire is to live authentically with the fullness of who we are. And that includes all the abundance we desire for our lives. Whatever it is we need to thrive is part of us living authentically. In other words, if Life is about figuring out how to show up as the truest version of ourselves, then our desires lead the way. They guide us. We need to desire.

Alex Mitchell feeling inspired and happy wearing her soft cotton Twinki-Winki slogan tee with style.


Not letting ourselves dream big is how we hide.

You’re not here on this planet to hide under a rock. You already are who you were born to be. But you’ve gotta let yourself thrive.

You’re here to dream big, act big, and love big. Anything you can think about that gives you a feeling of expansion is a step in the right direction.

What do we really want?

What we all want is to shine.
What we want is to twinki-winki. Posh me fabulous with sprinkles on top. You were born to be fab. Amen.


And on that note, here's the Twinki-Winki song for ya:

me so wanni twinki-winki
me so happi twinki-winki
me so butiful
you so butiful

posh me fabulous
love me true
posh you fabulous
love you true

me so wanni twinki-winki
me so happi twinki-winki
me so butiful
you so butiful

posh me fabulous
love you true
posh you fabulous
love me true


Twinki-Winki products in this post:
For art prints go here: https://twinkiwinki.com/collections/wall-art
For boa scarves go here: https://twinkiwinki.com/collections/boa-scarves
For slogan t-shirts go here: https://twinkiwinki.com/collections/slogan-tees


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